Me and James have had a meeting about a potential final idea, which we have come to the conclusion it may not be the perfect idea but it is certainly going to the next best thing especially after struggling for so long for an idea. The idea is to create awareness for using your mobile phone whilst driving, a lot of people which are guilty of doing! Matt Burgess posted an article on WIRED (http://www.wired.co.uk/article/driving-while-texting) stating “Using your phone while driving will soon get you six points and a £200 fine” which is a now going to cost people of jobs which require a clean license and also a hefty bill (in some cases) of £200, personally I could do without that! My idea will be an animation to appeal mainly to younger drivers and people who are learning. So I will be aiming my awareness animation at the ages of 16-21 as it’ll be more effective to people who haven’t already started driving or haven’t been driving for long rather than someone who may use their phone every time they are in the car, it will be more to inform the young drivers of what not to do when driving which will hopefully create a difference and prevent not only the points and the fine but also the serious accidents that unfortunately come along with it.